Ideation Digital | Digital Marketing Services

Integrated Digital Marketing Services

With structured planning and comprehensive reporting, we are geared to improve your digital marketing perfomance

Integrated Digital Marketing, also known as multi channel marketing, is the process of incorporating all digital marketing channels together, through a combined digital marketing strategy, yielding a much higher return of investment for a business’s digital marketing efforts. The other benefits include reaching a broader audience that prefer specific channels as well as improving your search engine optimisation rankings, for ranking factors that you can’t only improve through SEO work.

We take the time to understand:

  • Your over-all digital health through a digital audit
  • Who your competitors are and what makes you unique/different from them
  • What your marketing objectives are
  • Who your typical customers are

Once we better understand your business positioning and what you want to achieve, our digital marketing strategists gather the research and information provided and strategically plan an effective integrated digital marketing strategy for your business, through the following channels:

  • Your website
  • Google Ads – incorporating Search Ads, Video Ads, Display Ads and Shop Ads
  • Search Engine Optimisation (Link to SEO services page)
  • Integrated marketing communications strategy like content planning and content generation (Link to content services pages)
  • Google My Business
  • Social Media (Link to social services page)
  • And any extra digital marketing services your business may need including display advertising with big local publishers, email campaigns or sms campaigns
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