Digital Marketing News
2nd Apr, 2020
In a business to business environment, social media isn't a natural lead generating tool, however, when used correctly, it can become the greatest conversion assisting platform. Social Media enables businesses to humanize their brands and create a conversation with many future consumers, so that when they are in-market, they consider your brand first. Many major brands in South Africa, actively use social media to continue the conversation with future and current customers.