DIGITAL MARKETING
NEWS

6th Oct, 2021

Insourcing vs Outsourcing the Digital Marketing Function of your Business

The massive growth in internet usage in South Africa is driving the need for businesses to transform entire operational procedures and processes to digital solutions, and marketing and sales is near the top of…

24th Aug, 2021

Can I do Digital Marketing myself?

This is a commonly asked question to us at Ideation Digital. Many businesses and business owners ask this question due to a myriad of reasons:

• Their internal marketing department lacks in digital marketing skills, experience and/or…

2nd Aug, 2021

Lead Launcher: An innovative digital leads generation solution for small to medium-sized businesses showing great results.

In an increasingly digital environment, traditional places of business are being challenged and outperformed by digital places of business and in a lot of cases replaced. And while this, in itself, means that you have…

4th Jun, 2021

Do Not Ignore! Here's Why You Need to Invest in Video Marketing in 2021

What do you think your audience will feel more connected to - video or text? We can argue about the effectiveness of text-based or written content all day long, but in the end, your audience…

4th Jun, 2021

Save Money! Create These 5 Types of Video Content When on a Budget

Running short of marketing budget but want to develop more video content? Well, you are in luck because we have shortlisted some of the best low-budget video content types that will drive revenue and engagement…

24th Mar, 2021

How COVID Positively Impacted E-Commerce and Driven People Online

Considering the last two decades, the COVID-19 pandemic has been the biggest event ever, the impacts of which, can be felt across all major and minor industries in the world. We are all familiar with…